Reaching prospects in creative ways.
After undergoing a brand and website refresh, the technology division of Cochran decided to ramp up its marketing efforts by developing a series of case studies to highlight noteworthy projects.
Cochran contracted with Marisa Rodriguez to develop a templated design, interview clients and work with Cochran’s in-house technology staff to write a series of case studies about technology design and installation projects in the northwest.
The case studies were then added to a portfolio of case studies on Cochran’s website, emailed out to prospective customers and printed and delivered during personal sales calls.
Cochran and Iberdrola case Study